PlayGrounds NFT marketplace, one of the first digital marketplaces where artists, and digital content creators can mint their content into non-fungible tokens (NFTs) and expose their crypto collectibles.The PlayGrounds is part of the PlayTreks.com All-In-One platform
Tell us about yourself?
In addition to his successful international career as an enterprise software executive, I was exposed to the music, media, and entertainment industries. The opportunity to use data and technology to achieve greater transparency within the industry caused me to consider how my thought leadership and knowledge of upcoming technology may be applied to deliver innovative ideas as a leading architect of popular culture.
If you could go back in time a year or two, what piece of advice would you give yourself?
I would exactly do the same, starting a new company at the beginning of a pandemic was pretty crazy, yet there was less competition for resources. The second reason is that whatever changes we face, good or bad, brought up new customer needs. And customer needs are at the core of any business.
What problem does your business solve?
We are a first mover with a brand new NFT marketplace being the ultimate place for content sharing, whether music, art, video, or for that matter any digital content. Create, grow and monetize through NFT’s. Any creator uploading their content to the marketplace can monetize and earn significantly more.
What is the inspiration behind your business?
With our platforms, playtreks.com and theplaygrounds.io we allow artists and content creators to meet the growing demand for transparency in the music industry. Being an all-in-one platform we allow for Unlimited music data, free music distribution, airplay monitoring, blockchain nft marketplace, nft copyright control, and NFT’s.
What is your magic sauce?
The combination of deploying blockchain technology and data science. Having created this platform which is driven by loads of meta data, gives NFT’s a different meaning.
What is the plan for the next 5 years? What do you want to achieve?
Being a leader in the music industry by offering powerful tools to artists and digital content creators so they never have to guess about performance, and having a NFT marketplace which is a key platform driven by AI upon which digital content owners can make more money.
What is the biggest challenge you’ve faced so far?
We have been very determined doing what we do from day one. As always the problem with a startup is money and getting user traction, yet investors love what we do, so that challenge was easily tackled, and as for user growth we should consider us being very fortunate by offering the rights tools at the right time.
How do people get involved/buy into your vision?
We want artists and content creators to know there is a place where they can have all the tools to get a holistic view on the performance of their content, and do demystify the riddle of NFT’s by having created a platform which is easy to use without any knowledge of crypto or NFT’s. We take care of the nitty gritty in the background upon which any user can jump on the NFT bandwagon without fear.